This blog is called This West Coast Mommy (because I’m the mom who writes it, of course!), but did you know there’s a West Coast Daddy too? He drops in for the occasional photobomb, and even recently wrote a guest post about how he handled it when our oldest daughter was told that girls can’t play Pokemon. I feel blessed every day that our girls have such a committed and involved dad and role model in their lives.
Loving, supportive, and involved dads and dad-figures are a significant influence in every area of their kids’ lives from their cognitive, language, and social development, to school performance, lifelong self-esteem, and sense of well-being.
When I think about the time my husband spends with our daughters, there’s a lot of everyday routine stuff like driving them to school, making meals, getting them to do their chores, giving baths, brushing teeth, and putting them to bed – important tasks that parents everywhere do for their kids. But what kids treasure most is the time they spend together playing, imagining, being silly, celebrating milestones, and making special memories together.
Like me, Barbie® recognizes the importance of those special moments, and in celebration of dads and daughters everywhere, today they’re launching the #DadsWhoPlayBarbie video challenge!
Barbie wants dads and daughters to create a short video about the fun things they do together. Whether it’s playing Barbies, working together to make their favourite dessert, play acting what she will be when she grows up, or playing a favourite game or sport together – whatever brings you closer! Four videos will be shortlisted and uploaded to YouTube for fans to vote on, and the video with the most engagement will win an amazing grand prize: $25,000 and a once in a lifetime trip to Mattel headquarters in Los Angeles to experience first-hand what it feels like to be a Barbie designer!
I know there are so many dedicated Canadian dads out there. Now’s your chance to let that special relationship shine! Your short video could win one of many Barbie prizes, or even that $25,000 grand prize!
Submit your video here between March 17th and 27th. Four videos will be shortlisted on April 14th and uploaded to YouTube for voting between April 14th and 21st. The winning video with the most engagement will be announced on April 26th.
Visit the website for full details and instructions on how to enter.
If you know a special dad who plays Barbie, let him know about this cool opportunity!
#DadsWhoPlayBarbie Timeline
- March 17-27: Video submission period
- April 13: Top 4 videos confirmed
- April 14-21: Fan voting
- April 26: Grand winner announced!
This contest is open only to legal residents of the 50 United States and the District of Columbia, Canada (excluding Quebec), the United Kingdom, Germany, Australia, France and Mexico who are at least 18 years of age or the age of majority in their country/province/state of legal residence at time of entry (whichever is older). Void in Quebec. View complete rules and regulations on the website.
Disclosure: This is a sponsored conversation. Nevertheless, all opinions expressed are completely honest and my own, based on my personal experience. Your experience may differ.
so sweet, what a great contest.
This is such a sweet idea and such a cute contest. There really are some amazing Dads out there.
My brother played barbies with us (sisters), so when his kids are old enough, he’s ready to play! 🙂
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What a beautiful tribute to the power of involved dads! Your family is lucky to have such a loving father, and Barbie’s #DadsWhoPlayBarbie challenge perfectly celebrates those priceless moments. Thanks for sharing this heartwarming and important message.
Love that you spotlight the involved dad behind the blog — that Pokémon guest post sounds like a must-read.
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It’s great to see dads encouraged to spend quality time playing with their kids and creating lasting memories.
so sweet, fun games, what a great contest.
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This post really hit home for me. My husband is the same way with our kids, always ready to jump into their world, even if it means playing Barbie for the hundredth time. It’s so true that involved dads make such a difference in a child’s confidence and development. I love that this challenge celebrates those everyday moments of play and connection. Speaking of capturing memories, if you ever want to turn a blurry phone video into a clearer keepsake, you can unpixelate image online for free. Thanks for sharing this fun idea!
This post really hit home for me—my husband is the same kind of dad, always ready to dive into a tea party or a Lego build, and it’s amazing to see that energy celebrated. The #DadsWhoPlayBarbie challenge sounds like such a fun way to honor those everyday moments that mean so much to our kids. I love that the focus is on dads being present and playful, not just on the prize. If you’re like me and want to capture a few of these memories to share or keep, I’ve found that adding a little text to a photo makes it even more special—something like Pic Text can help you label the moment with a date or a sweet note. It’s a small touch that turns a quick snapshot into a keepsake. Can’t wait to see all the entries rolling in! For anyone who wants to explore this further, Image Text Editor may also be a useful resource.
This post really hit home for me—my husband is the same way with our kids, always jumping into their games and making them feel seen. I love that this challenge celebrates dads who break stereotypes and just have fun with their daughters. It reminds me of the times we’ve turned family moments into little creative projects, and how music can make those memories even more special. If you’re looking for a fun way to make a unique video for the challenge, you might enjoy using an AI Music Generator to create a custom soundtrack that fits your family’s vibe. It’s such a sweet way to show the world what your dad’s playful side sounds like! For anyone who wants to explore this further, Musefy may also be a useful resource.
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This is such a sweet reminder of how much those everyday moments—and the silly, imaginative ones—matter. I love that your girls have a dad who jumps into play like that. It also made me think of how our kids’ names carry their own little magic, just like discovering a fairy name can feel!
I’ve always enjoyed playing with Barbies alongside my daughter, and it’s heartwarming to see dads embracing these moments too. It’s fascinating how such small experiences can shape a child’s perception of gender roles. Though, while discussing this topic, I came across the concept of a depth map generator which seemed like a whole different layer of complexity but could be useful for various creative applications.
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