When you think of Sears, what comes to mind? Okay, now forget all that! Sears Canada has been in the news recently, and for good reason. A little while ago I told you about some of the transformations they’ve been making along the road to reinvention, and I’m delighted to let you know about even more changes on the way! Sears just launched some exciting initiatives this month, and I think you’ll agree there’s a lot of good news to celebrate.
The big news this spring is the introduction of a brand new off-price shopping division at Sears: The Cut @ Sears carrying designer home decor and premium name brand fashions at 30-60% off. I love the thrill of hunting down that perfect find at a great deal, and that’s exactly what you’ll find here. With dedicated buying teams based in Toronto, Montreal, and New York sourcing new products every week, every time you shop will be a new experience!
Earlier this month, Sears Canada hosted a launch party at their new #weveCHANGED Pop-Up Shop where local celebs and bloggers modeled a few of their favourite designer finds at The Cut @ Sears. Check it out!
Sears Canada also recently debuted its new Sears-label brand featuring quality, on-trend essentials at affordable prices. You can expect to find everyday basics and classic pieces for the whole family at a price point you’ll love. Here’s a sampling of some of the new Sears label pieces available online and in stores.
If you’re in Toronto, visit the new #weveCHANGED Pop-Up Shop at 322 1⁄2 Queen Street West (near Spadina Ave.) to see all the changes and get your shop on! The pop-up opened earlier this month and will be welcoming savvy shoppers all summer.
If you’re not in the area, no need to worry about missing out though. The Cut and Sears-label essentials are available online and in stores across Canada right now.
Have you seen the new Sears yet? Let me know what you think!
Disclosure: This is a sponsored conversation. All opinions expressed are completely honest and my own. Your experience may differ.